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For Licensed Therapists & Private Practice Owners

The Step-by-Step Roadmap to Launching Ethical, Profitable Therapy Groups (Without the Burnout)

Watch the breakdown below to see how to launch your first group.

 
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I see you...


You’ve been thinking about adding groups to your practice for a while now. You want to serve more people, create a new stream of income, and build a practice that doesn’t depend on squeezing more sessions into your calendar.

But every time you go to start, you end up in a tangle of questions:

  • What kind of group should I offer?
  • What if no one signs up?
  • What should I charge?
  • What if I market it wrong—or worse, get crickets?

And while you stay stuck in research mode, your practice remains capped. You can only see so many 1:1 clients before you crash. Every month you wait is another month of lost revenue and continued exhaustion.

The fear of doing it wrong (or doing it alone) has kept you stuck in research mode. 


You’ve got ideas scribbled in notebooks and folders full of resources—but no clear path forward.

And beneath all of that? A quiet voice asking if you’re even qualified to run a group, or if you’re missing something important.

Groups in Private Practice takes out the guesswork and walks you through everything—clinically, ethically, and practically—so you can finally launch a group that’s aligned with your values, your schedule, and your strengths.

With the right strategy,  you can...


✅ Turn your ideas into impactful groups that attract the right clients and actually get filled

✅ Grow your income without adding more hours to your schedule

✅ Serve more clients in less time—without sacrificing clinical depth or burning out

✅ Feel confident marketing your group in a way that’s ethical, effective, and aligned with your voice

✅ Build a part of your practice that supports you, not just your clients


This course shows you how to do all of that—step by step.

YES, SHOW ME THE SYSTEM

Signature

I became a group therapist completely by chance.

When I lost my grant-funded hospital job and found out I was pregnant with my second child just weeks later, I was scrambling for something stable. I landed a role as the Director of Group Therapy at a private practice, and suddenly I had to learn everything about groups—fast. I didn’t have any clients yet, so I made marketing my groups my full-time job.

Two months later, I had 14 clients enrolled across three groups, all timed to wrap just before my due date. After maternity leave, I launched two more. And over the next five years, I kept refining my approach—moving from structured short-term groups to ongoing process work, honing my intake systems, and earning my Certified Group Psychotherapist (CGP) credential with over 300 hours of group therapy experience.

Now, I help other therapists start strong, stay confident, and run groups that actually work—clinically and financially. This course is everything I wish I had when I was first getting started.

Introducing:

Inside this program, you’ll get the tools, structure, and support you need to launch your group with confidence—without second-guessing every step.

9 Training Modules

Step-by-step video lessons walking you through every part of the group process—from planning and pricing to onboarding, marketing, and facilitating. Nothing vague or theoretical—just what works in real life.

One High-Touch Individual Coaching Session with Sara 

Once you enroll in the course, you’ll be prompted to schedule a one-on-one coaching call with Sara. This session can be scheduled anytime within 6 months of joining.

During the call, you’ll receive personalized support tailored to where you are in the process. We can troubleshoot obstacles, refine your ideas, and work through things like your flyer, landing page, marketing strategy, group curriculum, or anything else you’re feeling stuck on.

Plug-and-Play Resources

Handouts and templates to help you stay organized and move faster, including: agreement contracts, group planning templates, editable flyer designs, worksheets and checklists.

Quarterly Coaching Calls

Join Sara live once per quarter (for the lifetime of the course) to ask questions, get unstuck, and connect with other course members. Think of it as a reset button and a reality check all in one.

Private Facebook Community

A supportive space to connect with other therapists taking the course. Ask questions, share wins, and get feedback as you build your group.

JOIN THE COURSE TODAY

9 Training Modules

Step-by-step video lessons walking you through every part of the group process—from planning and pricing to onboarding, marketing, and facilitating. Nothing vague or theoretical—just what works in real life.

One High-Touch Individual Coaching Session with Sara 

Once you enroll in the course, you’ll be prompted to schedule a one-on-one coaching call with Sara. This session can be scheduled anytime within 6 months of joining.

During the call, you’ll receive personalized support tailored to where you are in the process. We can troubleshoot obstacles, refine your ideas, and work through things like your flyer, landing page, marketing strategy, group curriculum, or anything else you’re feeling stuck on.

Plug-and-Play Resources

Handouts and templates to help you stay organized and move faster, including:
agreement contracts, group planning templates, editable flyer designs, worksheets and checklists.

Quarterly Coaching Calls

Join Sara live once per quarter (for the lifetime of the course) to ask questions, get unstuck, and connect with other course members. Think of it as a reset button and a reality check all in one.

Private Facebook Community

A supportive space to connect with other therapists taking the course. Ask questions, share wins, and get feedback as you build your group.

JOIN THE COURSE TODAY
Included with Your Course Purchase
Bonus Icon BONUS #1

60-Minute 1:1 Strategy Session with Sara

Value: $375

Strictly Limited Capacity. You won't be doing this alone. You get a private calendar link to book a strategy session directly with Sara to validate your group idea.

Bonus Icon BONUS #1

The Quarterly Coaching Call Library

Value: $97

Immediate access to our library of coaching call replays.

SECURE MY 1:1 STRATEGY CALL

Limited spots available this month.

Still on the Fence?

You want to make sure this is the right fit—and you should. Let’s clear up a few common questions that might be holding you back:

“I’m not sure I’m ready to lead a group yet.”


That’s exactly what this course is for. You don’t need to have a group planned or clients lined up—just the desire to make it happen. The content walks you through every step, from idea to launch.

“I’ve already tried running a group and it didn’t go well.”


You’re not alone. Most therapists never got training in how to market, structure, or screen for groups. This course shows you what works in real-world private practice—not just theory or outdated models.

“I don’t have time for another course.”


Same. That’s why this one is built to be digestible and practical. You can watch the videos at your own pace and start applying the lessons right away. Many therapists launch their first group before even finishing all the modules.

“I’m not great at marketing…”


You don’t have to be. You’ll get simple, ethical, therapist-friendly strategies for getting your group in front of the right people—plus templates to help you get started fast.

Success Stories
Kayla Nettleton

Kayla Nettleton

"I run a private practice that serves high-achieving women and couples, and I knew I wanted to incorporate group therapy as a way to create more connection, accessibility, and sustainability in my work. But I didn't want to waste hours figuring it all out on my own—so when I found Groups in Private Practice, it was exactly what I needed. Since purchasing the course in early 2025, I've launched two groups: a teen anxiety relief skills group (time-limited) and an ongoing women's process group focused on people-pleasing and setting boundaries. Between the two groups, I've brought in over $4,000 in revenue, well over the cost of the course, and I made my full investment back within the first two months. Each group has had between 3-6 members, and the income from groups has allowed me to serve more clients at once without burning myself out. It's also opened up new possibilities in my practice for more creativity and scalability. The most helpful part of the course? The templates! Sara provides not only the intake paperwork but also flyer templates her own practice has used to successfully fill groups. That alone saved me hours of time and made marketing feel much less intimidating. If you're thinking about running groups and want a step-by-step guide that makes it feel doable, this course is 100% worth it."
Roxy Schoenfeld

Roxy Schoenfeld

"The course was so tremendously helpful in laying out a step-by-step plan in a clear and doable way. It took out all the guess work, so I could save my energy for actually implementing the plan into action. I feel so excited that the marketing worked, and that this group is reaching the people who need it! And just like other testimonials said, I made back the money I put into your course from just the intake appointments alone. Super cool."
Carrie Manning

Carrie Manning

"There were so many helpful takeaways from the course! Setting clear intake policies, managing no-shows, and building cohesive groups were game-changers. The marketing tools and plan were also a HUGE help!"
Michelle Casarella

Michelle Casarella

"My biggest takeaway was definitely the marketing. I didn't know where to start and the course REALLY helped to guide me. Because I wanted to get the most out of the course, I forced myself to make a marketing plan and work on marketing activities every week which is somewhat out of my comfort zone. Buying the course was a great investment re: accountability and actual implementation. I can't recommend your course enough...it truly changed my practice!"
Suri Nowosiolski

Suri Nowosiolski

"Sara has a unique ability to break down complex concepts into easy-to-understand strategies, and her supportive and encouraging approach made all the difference. I wholeheartedly recommend Sara to any therapist looking to expand their practice into the group space and make a meaningful impact on their clients' lives!"
Jessica Chavolla

Jessica Chavolla

"The course gave lots of specific examples for ways to market my groups, which let me choose what fits for me and my workflow. I was able to see all the choices I have in marketing, rather than feeling limited by what I *thought* I should be doing. I now have two groups currently running with 7 members total. I was hesitant to participate in the course due to the cost, but I made as much money back from intakes alone. Potential feels endless for growth from here. I knew groups are awesome, but didn't know how to communicate it well to potential clients beyond my own caseload. The course gave me language to clearly communicate what to be true about group work—that it is powerful and effective!"
Rebecca Marcus

Rebecca Marcus

"Because of my groups, I have been able to see fewer individual clients and diversify my work schedule with more things that energize me and I also got more individuals as a result of it. I love having a group offering as part of my practice and want to keep adding more."
Janelle Santucci

Janelle Santucci

"I got a lot out of Sara's course and plan to utilize the material to create more groups going forward. Sara's course gives you the confidence to put yourself out there in your own authentic way. For me, my goal is to move towards adding more groups in my practice. This course gives you the tools to do that."
Robin Gutman

Robin Gutman

"The clear and practical advice on how to structure the back end of the course, really led me to feel confident in launching the IFS Parenting Course."
Nicole Mendizabal

Nicole Mendizabal

"Sara literally covers everything from A-Z. I truly had no idea where to start with creating, running, or marketing a group and she covered it all. Sara was incredibly accessible and went above and beyond in answering all of my questions. Signing up for the course is an absolute no-brainer with all the value Sara so generously provides! I recommend working with Sara in the Groups in Private Practice course to anyone looking to start groups in their private practice!"
Caitlin Steitzer

Caitlin Steitzer

"I have two takeaways from the course. The first one is that groups are an incredibly powerful way to serve our clients and patients, and the second one is to just start. I held a lot of anxiety about starting this process, but the course and the community that Sara created really helped me move through it."
Melissa Hinton

Melissa Hinton

"I have been able to be more creative in my professional work and grow my confidence as a clinician by creating, offering and advertising groups. The most helpful takeaway from the course is a sense of connection with Sara, with others in the community, and with myself. It takes a lot of confidence and belief in yourself to advertise something new. And I'm so thankful for the knowledge sharing that comes from the course, the quarterly zooms, Sara's prompt replies on emails, and meeting other clinicians trying to launch groups."

Take a Look Inside the Course

 Course Introduction

Start here to learn how to get the most out of this course. You’ll get a clear map of what’s included, how to pace yourself, and how to begin putting things into action right away.

Introduction to Group Therapy

Ground yourself in the foundations. This module breaks down the different types of therapy groups, what makes each one effective, and how to decide which approach is right for your clients and your practice.

Figuring Out Which Group to Run

Now it’s time to get specific. We’ll walk through how to choose your group’s topic, ideal client, meeting time, and structure so that it fits your schedule, your strengths, and your clinical goals.

Policy Development

You don’t need to reinvent the wheel. This module helps you set up solid group policies using plug-and-play templates that cover attendance, confidentiality, communication, and more.

Back-End Logistics

Let’s make the behind-the-scenes work easier. You’ll get practical tools like flyer templates, intake forms, spreadsheets, and workflows to keep everything organized from first inquiry to final session.

Marketing

This is where the rubber meets the road. Learn how to confidently market your group using strategies that feel ethical, aligned, and authentic to your voice. You’ll explore what actually works to fill your spots—without resorting to gimmicks or pressure.

After Marketing

So your group is full—now what? This module walks you through what to do next: onboarding new members, getting payment squared away, preparing for launch, and starting your group off strong.

Resource List

A curated set of downloadable tools and recommendations to support you throughout your group therapy journey, from planning to evaluation.

Quarterly Coaching Calls

Ongoing support to help you troubleshoot, refine, and grow. Replays are available for every call so you never miss a thing.

Next coaching call: 2/6/26 at 11-12:30 PM EST

Community

Access to a Facebook community to connect and brainstorm with other course members.

1:1 Coaching

And don't forget about the high-touch coaching session you get access to as part of joining the course!

Ready to Finally Launch Your Group?


Groups in Private Practice is here to make it easier, more aligned, and way more doable to start running groups that support your clients, your schedule, and your business goals.

Whether you’re just beginning to explore the idea or already have a vision in mind, this course gives you the strategy, structure, and tools to take confident action—no more second-guessing or cobbling together advice from a dozen places.

You don’t have to figure this out on your own. Let’s get your first (or next!) group off the ground.

Get The Complete System Today

Course Stack Mockup
Core Curriculum (9 Modules)
$546
The Template Vault
$97
Marketing Module
$250
Quarterly Coaching Calls
$150
Bonus BONUS: 1:1 Strategy Call
$375
Bonus BONUS: Quarterly Coaching Call Replay Library
$97
Total Value: $1,515

Pay in Full

$997  $747

Save $250. Lifetime access included.

Get Instant Access & Save $250

Payment Plan

4  ×  $299  $199

Monthly payments

Start For Just $199
Frequently Asked Questions
Will I get access to the course content right away?

You’ll get immediate access to all the recorded course material as soon as you sign up. The course itself is the in-depth, structured content you can start learning from right away—any added live coaching calls are just a bonus to help you apply what you've learned, not the core of the program..

While this is not considered therapy, it can certainly be therapeutic.

How much does the course cost?

The course is $747 when you pay in full. Payment plans are also available: 2 payments of $397, 3 payments of $267, or 4 payments of $199.

How do I know if this course is or isn't for me?

This course is for you if can say yes to any of the following: You want to reduce your individual caseload You want to make more money in your private practice You want to avoid getting burnt out by seeing so many individual clients You want to start a therapy group but need support doing it! You are open to putting yourself out there and letting people know about your groups. This course is not for you if: You are not interested in running a therapy group OR You don’t feel comfortable putting yourself out there and letting people know about what you have to offer in your practice.

How long do I have access to the course for? Can I watch it more than once?

You will have lifetime access to the course and you are encouraged to watch it more than once in order to really use the material as effectively as possible. I plan to add in more information into the course and you will have lifetime access to it. The price will go up in the future, but you will be locked in at the price you purchased it for and will be able to benefit from all of the ongoing, new content.

Do you offer individual consultation sessions?

Yes! A 1:1 coaching session with Sara is included when you join.

What if I'm interested in running a group but don't know what group I should run?

You have come to the right place! I have a whole module in this course helping you figure out what group may be the best fit for you to run!

Is there any clinical training in this course?

This course teaches you everything you need to know about the business of putting together groups in private practice. Within the course, I do offer many resources to help get you connected to more clinical training and supervision but this is not a clinical group therapy training itself.

What is your refund policy?

I do not offer refunds for this course.

I take insurance. Is this course for me?

I truly believe that this course can benefit anyone, whether or not you take insurance, however the reality of taking insurance is that you will not be able to get paid as much as you would without insurance. I have a specific training in the course about how to still see success with groups despite accepting insurance.

Does the course apply to virtual groups too?

Yes! Everything that I talk about in the course applies to both virtual and in-person groups.

This course is for you if...

  • You’re a licensed therapist in private practice and want to add groups, but feel unsure how to start
  • You’re craving a reliable, organized process that walks you through every step—from planning to policies to promotion
  • You want your groups to be clinically sound, ethically run, and rooted in your values
  • You’re ready to increase your income and impact without packing more sessions into your calendar
  • You’ve spent too much time researching and overthinking—and you’re ready to take real action
  • You want to join a community of other like-minded therapists also running groups

It’s probably not for you if…

  • You’re not currently in or planning to be in private practice
  • You want a done-for-you solution with zero planning or reflection required
  • You’re not ready to commit the time it takes to build out your group from start to finish
  • You’re hoping for a quick fix without engaging in the clinical and ethical considerations group work requires

Let’s Build Your Group -Together

You don’t need to figure this out alone. Groups in Private Practice is here to give you the structure, tools, and support you’ve been looking for.

This course was made for therapists looking to start groups in their private practice and seeking a community of other therapists working toward the same goal.

If you’ve been sitting on ideas, researching endlessly, or just waiting for the right time—this is your sign.
Your group doesn’t have to be perfect to be powerful. Ready to finally do this?

LET'S LAUNCH YOUR GROUP